The W — flat-cut apex sitting exactly on the cap line, mitre-sharp spikes below the baseline. Butt-cut terminals, no rounding anywhere: engraved, not printed.
The comet — a quill-tapered trail that starts as a needle point at the lowest tip of the W's spike, widens as it climbs, and ends in an octagonal head floating above the cap line — the dot of an “i” that left the page. It reads as a ramp-up curve: the builder's trajectory.
One rule above all — the W never leaves its lines; only the comet does.